Monica Green, Director of The Partners Group, a PR and marketing communications agency with 30 years’ experience of working in the glazing and other sectors. A common issue when it comes to communicating your business benefits is knowing where to start. So here are five questions to ask yourself that will help kick start your campaign. 1. What do you want marketing communications to help you achieve? Begin with the end in mind. Think about where your business is now and where you want it to be in 12 months’ time, after an effective marketing communications campaign has been delivered. […]
from MyTradeTV » Glazing http://www.mytrade.tv/2017/03/23/back-to-basics/
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